Tourism Ireland Prepares for 2017 Season of Visitors from around the World

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After a banner year in 2016, when the island of Ireland welcomed 19.37 million overseas visitors who spent about €5.4 billion, Tourism Ireland is focusing its attention on the 2017 tourism season.

"Our aim is to grow overseas tourism revenue this year by +4.5%, to €5.7 billion, for the island of Ireland,” said Niall Gibbons, CEO of Tourism Ireland.   Among the plans for 2017, Gibbons said, is to highlight iconic experiences like "the Wild Atlantic Way, Ireland’s Ancient East, Titanic Belfast and the Causeway Coastal Route.

"We will also promote Dublin and Belfast, in particular for shoulder and off-peak travel,” Gibbons said, adding that “Screen tourism will remain a priority, as we continue to capitalize on our connections with Star Wars and Game of Thrones."

Read more stories about traveling to Ireland from the Boston Irish Tourism Association.

For details on traveling to Ireland this year, visit Ireland.com.



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